Nintendo has launched My Wii Story, a
marketing tool website in the hopes that other families around the globe will share their stories of happiness with the Wii. Two families, the Ponthiers and the Perrys, have been
hired documented by Nintendo to highlight the accessibility and fun of the console, stating such memorable quotes as "Wii makes you feel more alive" and "Without the Wii, I feel lost and abandoned. I can't even get out of bed in the morning without hearing the menu start up music. I sleep with the Wii remote clenched tightly against my chest"
Okay, we made that last one up, but you get the idea.
There's also an area where you can submit your own stories on the site. Why? Well, we can't really imagine why, because it doesn't even look like the website will publish user stories in the future.
[Via
Codename Revolution]
Reader Comments (Page 1 of 1)
8-23-2007 @ 4:39PM
Rocketman said...
That poor asian lady in the picture has the ugliest husband I've ever seen.
Reply
8-23-2007 @ 5:27PM
james said...
Take a look at this:
http://www.usatoday.com/money/advertising/2007-03-26-alpha-mom_N.htm
A funny thing has happened along the way, however: The label Alpha Mom and the women it describes were embraced by the marketing world.
Among the first big marketers to chase Alpha Moms: video game company Nintendo, which is trying to expand its market beyond hard-core gamers.
Last fall, as it was about to roll out the cool Wii game console, Nintendo gathered small groups of trend-setting moms in eight cities to test it.
In Los Angeles, it treated 35 moms to an evening at the chic Chateau Marmont. Among those tapped was Linda Perry of Venice Beach, who has two kids, is a full-time legal assistant and leads a Yahoo parenting group that reaches 7,000 tech-savvy moms.
"I'm constantly using the computer to find information," says Perry. "If I get an amazing facial, the whole world knows about it."
Ka-ching. This is just the type of Alpha Mom that Nintendo wants to impress with its Wii, which uses motion-sensitive controllers to manipulate action on the TV screen. Nintendo went all out, setting up a room filled with fancy food, an open bar and Wii demos.
Perry went bonkers for Wii — so much so, she says, that more than 200 women in her e-mail group have bought the $250 console on her recommendations.
She sounds like a trojan horse... with a manicure......
but oddly enough when you google the other lady's name... there's only 6 links and they're nothing to do with this at all...
Reply
8-23-2007 @ 7:24PM
T-bone and Razor said...
Wooooo!
Shameless marketing!
Reply
8-23-2007 @ 9:15PM
flyingbananaskin said...
I don't know, I love the Wii console as much as the next man but I am getting slightly tired of all the backslapping lately, even if it is fairly warranted.
I'd prefer to see more publicity around the upcoming games rather than the continuous self promoting. Metroid Prime 3 gets released in less than a week and alot of people I speak to don't know a thing about the game.
Reply
8-23-2007 @ 10:00PM
Hame said...
Mmmn, it's a bit twee isn't it?
Reply
8-23-2007 @ 10:28PM
WhatIsThatThing said...
alliwantforchristmasisawii.com
Reply
8-24-2007 @ 12:05AM
TWOO DEE said...
@rocketman
lol, dude's not that bad-looking.
On topic, this site is stupid.
Reply
8-24-2007 @ 9:37AM
accidental said...
Mmmm... Avenir.
Reply