Amazon now has a boxart for the American version of the game, called Active Life: Outdoor Challenge, as well as a potential September 20th release date and a $60 price. Since it's impossible to talk about this game without comparing its sales potential to Wii Fit, we'll say this: ironically, this game's game-ness may be its biggest liability. Wii Fit makes a concerted effort to be an exercise program with some little minigames in it, focusing on things like weight tracking and exercise training and such. Outdoor Challenge is a video game that requires movement. The "expanded audience" will be more interested in the "serious" exercise tool, and gamers will still find Outdoor Challenge too non-game-like.
But on the other hand, $60 is probably less than Nintendo will charge for Wii Fit.
