We hope Sega made a good decision when they decided to publish Platinum Games' works. Both Sega and Platinum (or Clover, really) are companies who make great games, but have had serious problems recently. We would like to see two of our favorite game companies succeed together.
Gamespot spoke to Sega of America president Simon Jeffery and VP of marketing Sean Ratcliffe about the deal and what drew Sega to Platinum. Jeffery believes that Capcom's Japan-focused marketing and organization contributed to the Western failure of Clover's products, and that because Sega runs a very Western-oriented organization outside of Japan, Sega can more effectively market Platinum's games.
A few interesting details about the deal came up, as well. This publishing agreement isn't just game-by-game -- Sega is Platinum's exclusive publisher for some unspecified period. Sega also holds the IP rights for the new games.
Sega on the Platinum Games deal
Posted May 20th 2008 3:00PM by JC Fletcher
Filed under: News, Interviews
Tags: clover, madworld, platinum-games, publishing, sega
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Reader Comments (Page 1 of 1)
5-20-2008 @ 4:12PM
Mr Khan said...
So, for all intents and purposes, Platinum Games is a SEGA developer
Good. Makes me love SEGA more
Reply
5-20-2008 @ 4:54PM
Nigeria said...
The deep azure of the Sega logo brings about a smile on even the darkest of days.
Reply
5-21-2008 @ 7:01AM
zelderman said...
I really can't wait for Mad World. I love Okami to death, and this just looks sick. Go Sega.
Reply